Habit Maker | bharath

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HABIT

MAKER

APP

Overview

Habit is a “personalized nutrition” startup, which offers a series of at-home blood tests to help steer individuals down the right path. Habit looks at DNA, metabolic rate, and other factors to determine a user’s “profile” (such as a “protein seeker” who would benefit from a high-protein diet) and then sells them meal plans according to that profile type.

About the Project

"Habit Maker" is designed as a companion app to existing Habit apps to help the users develop better habits. Armed with personalized information, Habit coaches come up with personalized "Habits" for users to follow and implement in their daily lives.

Google Design Sprint

(The Google design sprint is a five-day process for answering critical business questions through design, prototyping, and testing ideas with customers.) This was one of the first projects where we implemented this sprint process to rapidly ideate, strategize, design, prototype and test with our customers.

User Journey Mapping

It was important to put myself in the Users shoes, understand their mood, feel what they are feeling- so we can correctly identify a Users 'moments of pain' and work on mitigating them. So, I created a User journey map leading up to discovering this app and a User mood board to understand where the User is coming from.

Wireframes

From the ideation, I wanted to extract the main pain points, challenges and possible moments of delight to the app more viable and valuable. The main idea here was to get the User quickly and painlessly-

1. View their recommended Habits

2. Select a few habits

3. Adjust frequency if needed

4. Act upon the Habit and record it

5. View their progress

Final Design

After multiple iterations, testings, discussions and design changes, this is my first design release. Because we wanted to get the app out by the new years, we were on a rushed schedule. So, the end design is far from ideal, but this is a work in progress and there is plenty of time to fine tune it in subsequent releases.

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